"10 Premier League Brands at Risk: Haaland, City, and Even Brighton"

 "ESPN Highlights Impactful Brands Poised for Rewrite in Upcoming Season Starting This Weekend"

De Bruyne wears a crown to celebrate winning the Premier League 

"Countdown to the Premier League Kickoff: The 2023/24 season is set to commence this Friday with the match between Burnley and Manchester City."

This upcoming year could potentially witness the commencement of a remarkable chapter, possibly even punctuated by the shattering of longstanding records within the annals of the Premier League.

Out of numerous possibilities, ESPN has handpicked ten impactful brands that are aspiring to redefine themselves throughout the season set to kick off this weekend. Ranging from the straightforward to the intricately complex, these choices encompass both individual players and collective team efforts.

It's important to note that one record on the brink of being surpassed will remain intact: David De Gea bid farewell to Manchester United with 147 clean sheets, lagging 55 behind Petr Cech, the former luminary of Chelsea and Arsenal. The former Red Devils' goalkeeper may not have the opportunity to surpass his rival at present, yet he remains in contention to inch closer and potentially vie for supremacy in the years to come.